What is email marketing and how does it work?

Email Marketing has changed the way businesses communicate and stay in touch with potential and existing customers. Those businesses that have adopted and have been spending on email marketing in the US show an approximate spending of 2.67 billion USD according to a study by Statista in 2017. The figure must have obviously must have […]

Email Marketing Mistakes You Can’t Afford

email marketing mistakes to avoid

Email marketing is a great way to broaden your business horizon in terms of customers and sales. However, very often as businesses, you could make some email marketing mistakes that will hamper your business in the long run. It is advisable to note these common email marketing mistakes and to avoid them totally. Marketing Mistakes To Avoid: Following […]

Impact Of Artificial Intelligence On Email Marketing

Impact Of Email Marketing

Email Marketing has evolved for businesses, from just being a way to communicate with subscribers and customers, but now is enabling businesses to use mail artificial intelligence in order to automate, monitor, analyse and report statistics. In 2019 and beyond, to stay ahead of your competitors, businesses need a smart and AI powered email marketing […]

Importance of Digital Marketing in Today’s Scenario

Digital Marketing has seen a sudden boom as businesses and companies are relying more on promoting their products and services online. But why are businesses giving so much importance to Digital Marketing? To answer this question we have to look at the current digital scenario, the Global internet users have seen a whopping jump from […]

Do’s And Don’ts in Email Marketing

Dos and don'ts in email marketing

Email Marketing is a great tool for any business to promote its products and services, build brand awareness in a subtle manner and aim for higher conversion rates. In order for an Email Marketing Campaign to be successful it is vital that Digital Marketers must follow a helpful Email Marketing best practice guide. Bulk Email Marketing Best Practices: Sending […]

Smart Tips for Budget Free Online Shopping…!!

For all shopping lovers, staying within budget and buying things they like online can be really difficult, especially when there are so many deals and with extensive use of digital media, brands are resorting to more lucrative and attractive advertising. Hence, shoppers need a set of smart tips that help them balance between budget limits […]

Essential Features For An Email Service Provider

Features of ESP

You must have come across or read about an Email Service Provider (ESP), but still have not been able to understand the marketing terms and have questions like what is an ESP? Who needs an ESP? What features must a good ESP possess? We at Alpha Sandesh understand your dilemma and have all the right […]

What is Virtual Web Hosting and its need in business?

There are many types of virtual web hosting like Shared Hosting, Dedicated Hosting, and VPS Hosting, but you need someone with expertise in hosting services to guide you on which one suits your business today and in the future. To start off let us first understand the need for VPS hosting in the business. For […]

How To Double Email Open Rates?

How to double email open rate

Being a business owner or a marketer, finding various avenues to promote your business, products and services is of utmost importance. In todays era, whether you’ve small or large organization, if you do not have a good marketing plan it can be difficult for you to reach to your potential customer. There are many ways […]

Contribution of IT Industry in Growth and Development of India

With the Indian Prime Minister Shri. Narendra Modi resuming duty for the second term, the 2019 growth and development of the Indian economy is going to be much faster and for the next five years. Economic Worldwide: According to the World Economic Situation and Prospects 2019 report by the United Nations, the current world economic scenario has […]