Best Strategy For Growing Your Email List

Growing your email list is very important for a business to expand its services to a larger audience. There are many tools and robust bulk email sender servicethat can help businesses have an email list that is growing.

The following are ways on how do you get more subscribers for your email list:

  1. Optimize website: Make your website user-friendly and optimize it for search engines and social media platforms so that you can appear on the first 2 pages of user searches on search engines and visitors can easily come to your website. Here having knowledge about search engine optimization and social media optimization will benefit your business a lot.

  1. Easy to fill Sign Up form on Contact Us page: Apart from listing your company address and having a bunch of contact numbers, you must have a Contact or Sign Up Form where your visitors can fill their email address and other important information like name, phone number, etc. This is another full-proof way on how do you generate email leads.

  1. Maintain content quality: Make your website content readable by posting interesting and engaging blog posts. Have a content calendar and accordingly write on current or trending topics or on any latest technological advancement that compliments your services and products or simply answer queries and create a series of how to? When to? What to?

  1. Referral Program: Being referred by your clients or existing email recipients is your answer to the question, how to make my email list faster? Your happy clients or email recipients are an ideal group who know your business very well and are the best people to refer your services and products among their business connections efficiently. This is where you can get free leads, through word of mouth or by forwarding your emails to them, etc. Hence, having a referral or loyalty program for your business.

  1. Create series of referral emails: Creating a special series of referral emails targeting your existing email list depending on their interest, buying history, etc. will help your referral emails more appealing and is how you can make your email list faster.

  1. Invest in On-page SEO: On-page SEO is crucial for any business to be visible on the World Wide Web. Investing in a good SEO tool like SEMRush or Google Analytics will help you look for user-searchable keywords, competitor keywords, competitor Ads run on search engines, etc. and adopt in your website.

  1. Every webpage on your website must have Sign Up icon embedded: Do not leave any page unturned!!! Have a Sign Up icon to motivate your visitors to sign up for your service.

  1. Sign Up link in every email campaign: Make sure all your email campaigns have the sign up link, this will make sure that anyone who opens your email and read it till the end will surely sign up with you.Best Strategy For Growing Your Email List

  2. Run competitions: Running a competition on your website or your social media accounts is how you can attract subscribers. This gives you a golden opportunity to prompt visitors to your website to Sign up to enter into the competition and give away small prizes is worthwhile.

  3. Attend Conferences: When you are expanding your business, you may attend conferences local to you or international conferences. This gives you an important opportunity to collect email addresses. Alpha InfoLab, Inc. will soon be at the DMIEXPO (The Digital & Affiliate Marketing International Expo) to be held in Tel Aviv, Israel on November 24th, 2019 and November 25th, 2019, you can connect with the team at Booth No. 101 and exchange ideas and build long-lasting connections. 

  4. Optimize your website for phone users: Phone users have multiplied, so tapping into this segment of users is an important step a business needs to make and optimize your website for such users.

  1. Use Double opt-in: Double Opt-in emails are a must and a full-proof way to make sure your recipient agrees to receive emails from you and you also adhere to CAN-SPAM Act.

  1. Automatic Handling of Bounced Emails: When it comes to bounced emails, it is good to define the soft bounce criteria like resend emails 3 times to such email addresses in case of issues like full inbox, when the server is down or large email. When you know the reason why the email did not reach the inbox of the recipient, you can make changes and then resend the emails. Hard bounce emails can be automatically added to the suppression list.

The above strategies can be easily adapted using Alpha Sandesh’s Best SMTP Server Services for Email Marketing.

Speak to our email marketing experts to get a customizable and innovative solution from our Email Marketing Agency.

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3 thoughts on “Best Strategy For Growing Your Email List

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