Email Marketing is the way to reach customers and sell products and services for more than 80% small businesses. Hence, it is vital that businesses rely on a reputed and advanced Email Sending Software to send mass emails.
How to send mass email marketing emails?
Though an email sending software it vital for sending mass emails, you must also need the following to support the software:
- A robust and secure SMTP Server to handle multiple SMTP accounts
- Dedicated IPs only for sending bulk emails
- Hosting your business website and all business emails
For businesses to be successful in their email marketing campaigns, you must take the services of a good Mass mailing service provider who will provide you with the important bulk emailing components: SMTP server, Dedicated IPs, Website hosting and Email Sending Software.
But, just having an email software is not enough, you also need a strategy. Your email marketing strategy can be successful if you make sure that every element of sending emails is looked minutely and that is possible if you know how to effectively and efficiently use all the email marketing tools in the software.
How to use bulk mail software to send mass emails?
Using a bulk email software your business can efficiently reach more recipients at once, however, mass emails tend to get blocked by the recipient’s server as spam or your IP could be blacklisted, hence it is vital that you send mass email with 5 easy tricks:
Manage your contact lists to reach a better target and obtain high ROI.
Segmenting your email list will make sure that your email campaigns can be better targeted based on interests,
Priority to Email Deliverability:
By setting deliverability target and zero spam, mass emails can be a success. Do not look at the quantity or volume, but look at the quality of emails you are sending. Make sure there is zero spam words in the email, test sending the emails to various domains and accordingly improvise your emails.
Sending Personalized Mass Emails to Clients:
Personalized emails is something which will go a long way, especially it conveys your recipients a message that you are giving them special attention.
Realtime Statistics and Reporting:
This plays a very important role in email marketing. Integrating with Google Analytics lets you keep a track on real time statistics of your email campaign, the number of emails opened, click throughs and conversions. Statistics and reporting will help you withdraw a campaign that is not giving results and give more attention to the one that is giving you results.
Emails sent at the right time is key for any email campaign success, hence setting up triggers is very important for best results and automating email sending.
The above tricks will surely help you get the desired results and help you reach your recipients and help in converting them to leads. You don’t have to look any further, the best non opt in email marketing services will be provided to you by mass email service provider where you get access to unlimited bandwidth and many more advanced email marketing tools.